Steeped in both political history and Southern charm, the Greater Little Rock area has grown into a cultural destination unlike any other in the nation. From President Ulysses S. Grant’s legendary stay at the Capital Hotel to President Bill Clinton’s election night victory celebrations, Central Arkansas has been a lightning rod for bureaucrats for generations. It remains so today, as both Clinton’s presidential library and the neighboring graduate school that bears his name attract numerous dignitaries and public officials to downtown Little Rock regularly.

But the area’s allure goes beyond the political realm. Music spills out of the River Market’s night spots and up streets where you’ll find world-class art galleries, award-winning restaurants and thought-provoking museums. There’s more of the same across the river in the colorful Argenta neighborhood, which looks back over the water on a skyline gleaming with luxury condo sky rises and buildings that house big businesses, including the largest investment bank off Wall Street.

And amid it all – from the quaint boutiques in The Heights and Hillcrest to the fertile parks in Riverdale and the upscale neighborhoods in west Little Rock – you’ll find a beautiful setting, a relaxing pace and a friendly population. We invite you to discover the Greater Little Rock lifestyle and its vibrant atmosphere in the pages of this guide.